Who is the .online domain suitable for?
In a word - everyone, but particularly…
Businesses who want to expand: If you don’t already have a presence on the internet a .online is a great place to start. It announces to the world that you are up and running online. If you already have a website, a .online domain can be used as a subtle marketing tool. Compared to a .com, which suggests your website is simply the online iteration of your business, a .online infers that the digital side of your business might offer something different. If you’re a shop it gives you the opportunity to sell online specials. If you’re a magazine or publishing company, it allows you to offer extra content that should encourage your customers to visit you twice - once in the real world and once in cyberspace.
Businesses who want more exposure: Building a website enables you to reach new customers online. A .online can be a great complement to your bricks and mortar business and attract different eyes.
Individuals who want to make their voices heard: .online domains make a statement. They shout about your presence on the internet. Get a .online for your blog and continue the statement with your writing, pictures or other posts.